Biophilic Design...Let Nature Work Its Magic






HOTEC Design is proud to welcome the Biophilic Design Panel to our 2019 program


bio·​phil·​ia | \ ˌbī-ō-ˈfi-lē-ə  , -ˈfēl-yə\ 


1. a love of life and the living world; the affinity of human beings for other life forms.

2. a hypothetical human tendency to interact or be closely associated with other forms of life in nature


How does biophilic design relate to hospitality?

To invoke a sense of joy and prosperity, biophilic design is used in the interior decor of hotels. Successful hospitality design projects incorporate nature to create a unique, delightful guest experience - one that makes guests feel an affinity with nature, and deeply relaxed during their stay.

Hospitality design is shifting toward the "experience" era, where customers crave unique and enticing experiences on their journeys. Guests look for connective, authentic and tranquil experiences in their travel. Our talented Biophilic Design panelists will discuss in detail how including biophilic design aspects in your new projects will summon vivacity and creativity to your finished products.

Hear from our panelists...



"I'm excited to share what we've learned about how experiences of nature, biophilic design, influences guest experiences and economic performance of hotels."

- Bill Browning, Biophilic Design Panelist

"Excited for a great session at HOTEC Design to discuss Biophilia and the ROI for the guest experience. HOTEC Design is such a wonderful, intimate event for true relationship building in the hospitality industry."

- Lorraine Francis AIA, LEED BD+C, Design Principal, CADIZ Collaboration